Mr clean glasses reflection memes12/16/2023 (Purdy is, essentially, his own distribution platform. Purdy's posi-vibes, naturally, are good for advertisers, and services like secondary ticket marketplace SeatGeek and AXE body spray have paid Purdy to incorporate their products into his robust Instagram account. Leigh signed Purdy in mid 2017, and has found much success with his client. Other than Purdy, he has clients such as J.Cyrus, a rapper comedian Kenny Knox, a dancer and Blake Webber, who frequently does voice-overs on top of popular Instagram clips of 6ix9ine and Cardi B. As the founder of inArtists, “an entertainment and marketing firm specializing in the convergence of digital and traditional talent and media,” Leigh is driven by one goal: to make sure social media stars receive the money they deserve. Purdy’s precipitous rise in this evolving industry of independent content creation owes a lot to his manager, Sam Leigh, a former military cop and assistant at CAA in his early 30s. (He’s “rubber legged,” as the New York Times’ Jon Caramanica put it.) It looks as if he’s about to break both his ankles. Purdy skates very well, by the way, and his signature dance move, where he bends his legs left and right, arms swinging wildly, while his knees nearly touch the ground, is wonderfully surreal on every view. Like skating: “My babysitter gave me, and I just, like, started riding it in my driveway.” And dancing: “I played in an 80s cover band for a while.” He speaks with the ease and casual demeanor of the best skater from the ninth grade, as if every single one of his talents just happened upon him. He’s not as boisterous as his online presence would lead you to believe, and when we chat, it’s as if he would rather be-inoffensively-someplace else. Without a camera in his face, Purdy is reserved, almost pensive. “I wanted people in the background, and I couldn’t do anything at the local mall anymore. “I made my first videos in the school my senior year,” Purdy says.
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